Your 24/7 Markham Print Shop – eprintFast.com

From business cards to postcards, flyers, brochures, posters and banners, eprintFast is your one-stop Markham print shop. One of Canada’s leading online printing services for over 30 years, you can count on us for premium full colour solutions at affordable prices.

 

The benefits of using eprintFast as your Markham printing service:

 

√  Quick Turnaround – Saves time on order processing; you don’t have to wait for the sales associate to get back to you.

√  Convenient & Easy Ordering – You can order hundreds of items from the comfort of your home/business at anytime.

√  Affordable Prices – Costs will be much less than what traditional Markham print shops will charge. Reduce your operational expenses. Plus, we have periodic specials to give you additional savings.

√  Plenty of Options – We have hundreds of creatively designed templates (choice of paper and printing sizes) for you to choose from, or you can upload your own artwork.

√  Premium Service – Our Markham print shop uses the latest technology for premium output without the high prices, for both small and large orders.

 

eprintFast combines the quality and service of a traditional print shop with the affordability and convenience of online printing. Should you need any assistance while processing your order, we offer live voice, live chat and email support to help you.

 

Realtors, mortgage professionals, dental clinics, small and large businesses, marketing companies, graphic designers and print brokers in Canada and the United States take advantage of our easy-to-use online Markham print shop to meet their printing needs.

 

View our monthly Markham printing specials and save big on your next order!

Save on Postcard Printing with eprintFast’s October Special

Now you can enjoy even bigger savings on postcard printing. The eprintFast October special takes 55% off our already low postcard printing rates allowing you to reach your customers and prospects for less than half the price.

 

Whether you are planning special discounts and promotions for the upcoming holiday season, launching a new product, opening a new store or just staying in touch with customers, this is a great way to get a head start on your promotional efforts.

 Postcard Printing Coupon 

The more 4 x 6 postcards you print, the more you save. Planning early certainly has its advantages!

 

Need help with postcard designs? eprintFast has hundreds for you to choose from. Realtors, mortgage professionals, dental clinics, small and large businesses, marketing companies, graphic designers and print brokers across Canada and the United States take advantage of our easy-to-use, professionally designed postcard templates to have artwork prepared.

 

Already have an artwork? Simply upload it to our eprintFast website and place your order. Should you need any assistance while processing your order, we offer live voice, live chat and email support to ensure everything goes smoothly.

 

eprintFast offers top quality postcard printing at discounted prices, with a choice of paper and designs to help you connect effectively.

 

Use eprintFast.com to get started on your postcard printing today.

 

500 postcards are $29.99 BUT only till the end of October 2014!

Products to Promote your Salon

You’ve worked hard to open your salon or spa so ePrintFast has created a range of products to take the effort out of promoting your business. Making a good first impression has always been important in the beauty industry therefore nourishing customer relations should always be a priority.

Here are some simple print marketing solutions for ensuring customer brand loyalty:

  1. Appointment cards ensure clients attend return visits on time. Ensuring business details are on card make they share-able and easy for customers to pass along for referrals to friends and family.

  2. Give your attendants business cards. Empower your staff to share their love of your business with their friends, family and acquaintances. General or personalized business cards for every team member helps get the word out about your salon fast.

  3. Introduce a Gift Certificate program to improve holiday and year round sales. With holiday season fast approaching, the timing has never been better to start selling gift certificates for your spa. Get your customers to treat their friends and family by offering gift certificates.

  4. Greeting cards are a great way to keep in touch with your clients. If you capture information like date of birth, send a friendly birthday greeting and extend a promotional offer. Holiday cards remind clients of your business when gift buying season is at its peak.

  5. List services on postcards. Postcards are a fantastic multipurpose print marketing product. Use postcards to list services, offer promotions, or as invitations to salon events.

  6. Use business cards to promote loyalty program. Introducing a loyalty program for return customers is an easy way to promote your business and ensure business. Business cards lend themselves easily to this sort of promotion.

The ePrintFast Salon, Spa and Beauty Business Marketing Center offers a range of products specifically designed to propel your business to ultimate success. Make a great first impression and have a lasting relationship with your customers using our free templates for all your online print marketing needs.

How to Write a Sales Letter

Writing an introductory sales letter is a vital step in any campaign. Despite living in a digital age, many sales professionals find that meaningful leads are generated the old-fashioned way — through direct mail. While constructing a sales pitch can be tricky for small business owners, it is important to get your letter read to spark interest and drive sales. Here are some simple tips for constructing a sales letter that will garner results:

  1. Capture your reader’s attention by personalizing the letter with the person’s name and identifying how your product can address their individual needs. Try using a catchy headline or tagline that will catch attention and draw the reader’s eye down the page.

  2. Direct your reader to action with a strong incentive but be sure to show what the positive outcome will be. Even the best call to action can fall flat unless it shows a clear path to success in rectifying a problem your customer may have.

  3. Follow through on promises and never offer an incentive without intending to honour it. While it is important to direct your reader to action, it is equally important to demonstrate how you will work collaboratively with your client to deliver what your company is selling. Setting clear expectations helps avoid confusion when your client is ready to sign on the dotted line.

  4. Organize your letter and include a postscript as it piques reader interest and directs the eye through the body of the letter to the bottom of the page. A clear P.S at the bottom of the page is a great way to capture interest especially when someone is skim reading.

ePrintFast offers a range of high quality letterhead and envelopes to help promote the professional image of your growing business. Easy templates and the option to use the design online tool makes creating your own professional products simple just a few clicks away.

 

Direct Mail Postcard Design Tips

Direct Mail Marketing Postcards

Direct mail postcards are a smart, cost-efficient way to get in touch with prospects and stay connected with your customers. Pay careful attention to the postcard design so that you can create an impression that will lead to a positive response.

 

5 tips for effective direct mail postcard design:

 

  1. Use bold colours: It is the best way to get attention and distinguish yourself from the crowd. Digital printing options enable you to use colour without busting your budget.
  2. Go for custom sizing: Larger postcards, unusual shapes and creative designs will help you stand out when compared to the other traditional sizes that may also come in the mail.
  3. Be direct: Keep your message (text) simple and direct. Get to the point to promote quick action.
  4. Make a special offer: Few customers will say no to a special discount. What better way to get them to respond?
  5. Consult your printer: Established direct mail printers have valuable advice, ready design templates and special discounts to help you get started.

 

Use creative direct mail postcard designs to capture and retain your customers’ attention.

 

ePrintFast offers top quality direct mail printing at incredible prices. You can select a postcard template, upload your own or design one online. Hundreds of professionals in Canadian businesses choose our high quality direct mail marketing solutions for the best results. We have a wide variety of paper, shapes and designs for you to choose from.

 

Upload your direct mail postcard design online or select one of our creatively designed templates.

 

We provide live voice, live chat and email support should you need any assistance while processing your direct mail printing order.

 

Business Card Design Tips for Entrepreneurs

Your business card design plays a critical part in connecting with your prospects, especially for small to medium-sized enterprises with tight advertising budgets. It goes beyond providing contact information about your company to showcase your business style and persuade customers to call you.

 

Business card design tips to remember

 

  • Use a template: It provides important guidelines for colour, image size, fonts and your logo. You may select one online or choose from among the ones your printer offers.
  • Choose size and layout: There are many shapes, sizes and layouts for you to choose from. See what is appropriate for your industry, target audience and brand identity.
  • Don’t overdo the logo: It should not interfere with the overall visual impact or message.
  • Don’t forget the contact information: Your business card is virtually useless without it. Include social media contacts like your Facebook, Twitter and LinkedIn profiles as well.
  • Be careful with colour: Readability is important, so avoid colours that are too bright or dark.
  • Remember to proofread: Check for spelling and grammatical errors. Also ensure that images and important details are not cut off.

 

Use smart business card designs to make an impact on your customers and get them to connect with you.

 

eprintFast has hundreds of business card designs for you to choose from. We also offer a wide range of paper, sizes and designs to help you make a positive impression.

 

Use eprintFast.com to design your business cards online today. 500 business cards are only $9.99 until the end of September 2014!

Marketing Tip: Write a Great Slogan

Incorporating a catchy slogan into your logo design is one way to connect with your customers. A slogan, like a logo, should help customers recall your brand with immediacy and in a positive light. Including a slogan on print marketing materials is one way to keep your branding consistent and unified in its marketing goals.

Here are some quick tips for writing a great slogan for your brand:

1.) Keep it short and sweet

The more concise the better when penning your brand’s slogan. Slogans should be a quick phrase or couple short sentences. Do not overly embellish your slogan and refrain from long run-on sentences.

2.) Give it rhythm and rhyme

Alliteration and consonance are your new best friends. You don’t need to be Shakespeare but being able to create an appealing phonetic agreement is important. People remember things better when it has fluidity and rhyme. Sing-songy slogans fair a much better chance of being remembered than something awkward and wordy.

3.) Detail a product benefit

Your product has something no other product can offer so sing it loud and proud. Highlighting a specific product benefits provides a solution to a consumer problem your customer didn’t even know they had.

4.) Make it funny if appropriate

Is there something quirky about your product or how people use your product? If appropriate, make your slogan humorous. Tasteful humor is a great equalizer among various target groups so share the chuckles.

5.) Ensure claims are honest and truthful

While slogans can be fun and catchy, they should always been honest and truthful. Liability is always a concern when writing a new slogan for your brand. A dishonest claim can be detrimental to the integrity of your product as it is difficult to regain consumer trust once it has been broken.

3 Tips for Writing a Call to Action

Print marketing offers a great return on investment for many businesses. Products like coupons, business cards or direct mail postcards all offer your business the opportunity to target your audience and offer them something they need with incredible value. One way to entice your audience is to ensure you’ve written an effective “call to action.” A call to action is message or phrase that instructs your audience to do something and initiates an immediate response. Typically, a call to action will provoke a sense of urgency in the reader.

Before you place your next order, here are some quick tips for writing an enticing call to action:

Why not? While you want to convey value in your product, making your product accessible to consumers without risk of being roped into any complicated subscriptions or agreements is essential to the “why not” principle. A free consultation or small discount provides an outlet for consumer curiosity with little risk.

Tell them what to do next. Use actionable words and phrase that compel your readers to complete a task like order a trial subscription, signing for a newsletter or visiting for a free consultation. A sense of urgency helps to get conversions faster. According to cmocouncil.org, 79% of consumers will act on direct mail immediately so direct that action wisely and accurately to meet your business needs.

Know your audience. Understanding your audience is the key to knowing exactly what they need. By identifying a problem your audience may have, you’re able to create and market the solution. Positioning your brand as a go-to expert entices people to follow through on your call to action.

ePrintFast offers a range of online printing options you can use to maximize marketing campaigns. Ensuring your print materials have a clear call to action is one way to ensure a positive reaction from your target market.

 

Student Business Cards: Why You Should Have One

As a student, in addition to taking classes and participating in extracurricular activities, one of the best things you can do is start growing your professional network.  Finding key people in your industry and building relationships with them throughout your college career can make a world of difference once you graduate and start looking for employment.  However, therein lies the challenge: establishing those relationships and making yourself memorable.  The solutions? Have – and use – a student business card.

 

There are multiple advantages to having a business card as a student.  First and foremost, it shows that you have given thought to your professional appearance, and your personal brand.  A business card is a simple way to impress a potential employer, proving that you take yourself seriously and truly care about your professional reputation.  Simply stated, a business card shows that you mean business; a quality that anyone in your network – including potential employers – will find valuable.

 

It gives you a reason to trade business cards with other individuals.  Sometimes, asking someone for their business card without having anything to hand back to them can be a bit uncomfortable.  Having your own business card breaks the ice and activates what we call the ‘Law of Reciprocity’: when you hand your business card to someone, it’s likely that they’ll hand theirs back.  And if they do, you’ve most likely just received an invitation to stay in touch with them, which is worth its weight in gold!

 

More obviously, having a business card as a student puts your information at your network’s disposal.  You’ve given your network a way to get in touch with you in a way that’s a bit more personal than, say, a LinkedIn connection.  With that in mind, you may want to register for a professional email address in lieu of using your .edu address.  This is another small, but powerful detail, that can go miles in building your reputation.

 

A business card for a student can be an incredibly powerful tool.  With consistent use, they allow you to singlehandedly build your professional network and collect important contact information from key influencers in your field, all while you’re still in school.  And the best benefit, of course: when you need to leverage your connections, they’ll remember you as poised, reputable, and most importantly of all, professional.

Order your business cards from ePrintFast.com for as little as $16.99 for 1000 of our high-quality standard business cards.

Musician Business Cards – What You Should Include

Being a professional musician isn’t an easy gig.  It’s a career that’s driven not only by talent, but also ‘who you know’.  In fact, networking is a key element of any musician’s career.  Because the competition is so high, it’s important for you to stand out, not only in your musical ability but also in your professional representation.  This is why, as a musician, having quality and professional business cards are integral to your success.  We’ve helped hundreds of musicians print their business cards, so we thought we’d share our tips on what’s absolutely essential for every musician’s business card:

 


Design
: Let’s start with the design.  Like any business card, a musician’s business card should feature a clear design without very many graphics.  A cluttered business card will only make it harder for potential clients to book you, so keep your design minimal and streamlined. This, of course, doesn’t mean that you can’t use colors.  A musician needs to be represented as creative, but you certainly want to strike the balance between creative and professional.

 

Contact Details: This is the most obvious part of the business card and what the card is used to communicate.  Make your contact information the core of the card: your card’s font should be large and easy to read.  It should also include the best ways to get in touch with you so include one phone number (preferably a cell phone) and an email address.  If you don’t have an email address, we suggest registering for a free one, because many times, it’s how booking agents choose to communicate.

 

Website: If you have a professional website, this is the perfect place to include it.  Even better if your website features music selections from past gigs and information about your current performing schedule.  If you don’t have a website, you can add additional information to your card about what instruments you play and what type of music you specialize in…but, to our point below:

 

Don’t Include Too Much Information: Including too much information about yourself can harm you more than it can help you.  You don’t need to list the places you’ve recently performed at or how long you’ve been playing.  Additionally, you don’t need to fill your business card with unnecessary clipart images of guitars, drums and the like.  Remember, the key is to keep your business card simple and clear.

 

A business card is by far the best, most convenient way to establish a connection with a booking agency, promoter or restaurant/bar owner.  Designing your card with clarity and consistency and including the most important information, such as your contact details, are true best practices when it comes to a musician’s business card.  Use these tips to help present yourself in a professional and memorable manner – and make sure you keep practicing – so you’re prepared for when the gigs start rolling in!

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